DESIGN for HEALTHCARE
Jackson Safety, Smith & WessonŽ 44 MagnumŽ Safety Eyewear
CLARITY: Metaphase and Jackson Safety partnered to create a breakthrough design in the safety eyewear category. Known as a highly commoditized market saturated with “knock offs”, the eyewear market on the whole was lacking innovation. Customer, distributor, and competitive research conducted revealed that industry professionals wanted eyewear with a comfortable fit, durability, and visual appeal while not sacrificing protection. Metaphase created a new eyewear design for Smith & Wesson that looks cool enough to wear outside of the worksite without sacrificing the essential safety features needed on the job. A. With a flexible and ergonomic shape, the nose piece easily conforms to various nose shapes and sizes without pinching or digging into the bridge of the nose. B. The soft-touch temple contours to the head for comfort and is designed with small triangular vents to minimize fogging. C. A distinctive one-piece lens provides front and side protection while creating a unique and ownable look.