DESIGN for HEALTHCARE

Johnson & Johnson, REACH One Ultimate Clean Toothbrush

CLEAN: Johnson & Johnson asked Metaphase to help them innovate by bringing ergonomics and design to a toothbrush built for performance, by bringing together high-tech materials and structures which would enhance comfort, control in the hand, and efficacy in the mouth. A. The Ergonomic handle, thumb-grip points have been optimized to support expert recommended brushing techniques. B. Ergonomic flexibility in grip location accommodate different hand sizes and brushing techniques. C.  Ergonomic flexibility in grip zone location accommodate different brushing orientations inside the mouth.