"North America’s Most Inventive Industrial Design"
(Mar/Apr 2006)

Metaphase is featured in AZURE magazine. The article cites Metaphase’s work on Solo's Traveler Plus™: "It’s a best seller -- because it works the best."

"Fresh Breath, Fresher Packaging"
(Dec 2005/Jan 2006)

"Metaphase blends aesthetics with ergonomics to design products that look good, work better -- and sell more." Bryce Rutter, founder & CEO, Metaphase Design Group, Inc., is profiled in a major featured story in Business 2.0

For a reprint of the article, please email help@metaphase.com.

"Luxury Ergonomics"
(July 2005)

Bryce Rutter, founder & CEO, Metaphase Design Group, Inc., is profiled in a major featured Q & A article in LEXUS Magazine. "By integrating research, ergonomics and design into one cohesive strategy, we’ve consistently designed products that consumers seek out because they resonate on all levels," says Dr. Rutter.

(July 2004) By Laura Bix, Javier de la Fuente & Hugh Lockhart
Orginally published in PACKAGING WORLD Magazine

"Factoring the consumer into a packaging design leads to consistently innovative products, sometimes creating entirely new categories and immediately extracting yourself from the commodity playing field," says Bryce Rutter, founder & CEO, Metaphase Design Group, Inc., in an interview with PACWORLD.com

"Your Lapel is Ringing" by Olga Kharif
(June 21, 2004)

Bryce Rutter is interviewed about the design of cell phones.

(December 26, 2004)

Bryce Rutter is interviewed by Toby Manthey about Metaphase’s design of Traveler Plus for SOLO, which Manthey calls, "the zenith of coffee cup design."

(March 17, 2003)

Metaphase Design Group, Inc., is profiled in a major featured story in THE WALL STREET JOURNAL. It is the largest story ever done on a Design, Ergonomics & Research firm by the WSJ.

"A CLEAR STRATEGY. A well-defined plan can keep a ship on course when the winds would otherwise blow it off the map. Metaphase Design Group, Inc., of St. Louis, for example, has defined its mission as pursuing only in-depth, high-end, intensively researched design work for its clients. Its product isn't cheap, but it has stuck to its gold-standard plan amid a recession and cost cutting everywhere. Adhering to that strategy gives its leaders the backbone to turn away lesser business that dilutes its mission. And they are thriving through the weak economy."

"Great Paint News"
(April 2003)

Metaphase’s design of Ergonomic Paint Brushes for Rubbermaid was featured in the April 2003 issue of HOUSE & GARDEN "GREAT BRUSHES. Rubbermaid’s ergonomic brushes will make you a pro. The shape forces users to grip the brush like a pencil for the most precise, effecient application."

CNN anchor, Ali Velshi, interviews Bryce Rutter, Founder & CEO of Metaphase, about why leading companies from around the world are coming to Metaphase for handheld product design.

Bryce Rutter, founder and CEO, Metaphase Design Group, Inc., made 3 guest appearances on "Balance", CTV's top-rated morning television show, which CTV calls, "Canada's Good Morning America."
The segments included:

• "The Ergonomics of Everyday Things"
• "The Ergonomics of Children's Design"
• "The Ergonomics of Travel"

For a CD copy of these segments please contact Metaphase at help@metaphase.com.

Bryce Rutter is interviewed by Sandra Eckston in "Ergonomics Comes Home."

"The Hand that Rocks the Product"
(April 23, 2003)

Jennifer Morrison and Jason Grosse report on Bryce Rutter's recent speech at Carleton University in Ottawa and his design success. "His company's client list represents a who's who of business..." cited the Ottawa Citizen.

Kraft's Food Service Scoopable Salad Dressing: Based on extensive observational, perception, & ergonomic research across 5 commercial end user venues, Metaphase designed Kraft's new ergonomic "scoopable" salad dressing package. This ergonomically designed wide-mouth package has a textured cap & handle that fits hands of all sizes, offers a slip-free grip, and provides perfect biomechanical handling & balance when scooping the product. The innovative design eliminates waste with a sealed handle & interior surfaces that are compatible with spatula shapes, while simultaneously possessing a fresh new contemporary aesthetic.

Selected as the Major category winner for the 16th annual Excellence In Design Award, the SEARS KENMORE "ergo3" Sewing Machine is hailed as the first ergonomic sewing machine. Designed by Metaphase Design Group, "The electronic features and retro appearance of the appliance complement each other and provides for a unique look."

Bryce Rutter's design of the new "Ergonomic Paint Brushes" with the "Sure Grip" handle for RUBBERMAID selected as one of the "Picks of the Year 2002," as selected by the Style editors of GLOBE & MAIL. "Even paint brushes are getting smarter," cited the GLOBE & MAIL.

Ron Janecke writes regarding an interview with Bryce Rutter about the design of the SEARS KENMORE "ergo3" sewing machine, RUBBERMAID ergonomic paint brushes, and Metaphase's product development programs.

Jessica Johnson writes about Bryce Rutter's design philosophy and her view that Dr. Rutter is on the cusp of a new trend: the gourmet approach to the everyday.

Selected as one of 36 best-designed products of the decade, the BAYER "Microlet" was elevated to international notoriety for its combination of ergonomics, consumer-based aesthetics and a 258% increase in revenues.

Bryce Rutter talks about making products fit the consumer, and the science behind the design.

KSDK Saint Louis Channel Five's Al Wiman reports on Metaphase, and CEO Bryce Rutter's design philosophy.

Metaphase reinvents sports drink packaging and energizes GATORADE sales by nearly 25%.

Metaphase client, I.V. HOUSE, INC. wins 2002 St. Louis Technology Award in the health care industry.

Comfort and functionality guide Metaphase's revolutionary MICROSOFT mouse design.

Nobody said developing innovative designs was easy or low risk, but Metaphase CEO Bryce Rutter has built a business on working with clients who want to push the boundaries and reset industry standards, winning the St. Louis region Risk Taker Award as given by the St. Louis Chamber of Commerce.

MOMA's inclusion of MICROSOFT'S Ergonomic Mouse into their department of architecture & design's permanent collection is a clear statement that an ergonomic success can also be an aesthetic success.

MICROSOFT'S Ergonomic Mouse receives one of the most prestigious industry awards for good design from International Design magazine, the annual design review award best of category for consumer products, showing that good design has no boundaries.

Intense consumer study motivates GATORADE'S award-winning package design and energizes product sales.

Metaphase raises the bar in the sporting world with an in-line skate designed foot-first.

Bryce Rutter, Founder & CEO, of Metaphase Design Group Inc. was the keynote speaker for The First Annual Housewares Design Award Luncheon, sponsored by Homeworld Magazine and The American Housewares Association. "Design That Fits Like A Glove" was the subject of Mr. Rutter's address, which took place on Tuesday, January 13, 2004.

Food Service Equipment Reports A Fancy Cup Lid, And Breakfast Goes Upscale. “Fancy a new design for your hot cup lids? Solo Cup Co. brings on a revolution in take-away coffee with a nifty open-and-close feature on its new disposable Hot Cup Lids. The judges loved the concept, calling it an effective way to do away with the drips and spills that come from the always-open sip-hole on regular cup lids.” Excerpt from an article in Food Service Reports, October 2003, by Janice Cha with Jennifer Hicks.