117 million people
117 million people, or approximately half of all American adults, live with a chronic health condition. Diseases such as diabetes, rheumatic arthritis, and multiple sclerosis exact a hefty emotional and physical toll, and profoundly alter the lives of sufferers. These diseases do not target people of a particular age or lifestyle – they can strike anyone at any time.
Since 1991, Metaphase has conducted hundreds of user studies for our clients in the chronic disease management space. By interviewing the people that live with these conditions, we help our clients understand the physical, emotional, and cognitive hurdles their users face every day. Patients must become accustomed to frequent and often times painful injections.
This up close and personal engagement with end users ensures that our clients’ product development teams are designing with empathy and dignity in mind.