INCREASE REVENUE BY 258%

BAYER’s “Microlet” lancing device allows better cpmtrol and a virtually painless stick. The new “Ascensia Breeze” Ergonomic Blood GLucose Meter increased sales of disposables by more than 50% per month. Fingertip control for lance depth allows usersto ease the painwith precision. One-touch START, large easy-read display, and ergonomic controls & grip allow diabetic hands to more easily grasp, hold, and use the meter.

SCOPE: RESEARCH, ERGONOMICS, & DESIGN